CIT Bank, CIT Group's national online bank, announced it has been selected as winner of the Best Personal Finance Company award by FinTech Breakthrough, an independent organization that recognizes the top companies, technologies and products in the global fintech market.
CIT Bank is a leading online bank in the U.S. and most recently launched Savings Builder, a digital savings account designed to reward customers who build a habit of saving. Consumers can qualify for a top interest rate either by consistently saving at least $100 each month or by maintaining a balance of $25,000 or more.
"We are pleased to receive this recognition highlighting our efforts to provide customers the financial agility they need to meet their goals," said Ravi Kumar, head of Internet Banking for CIT Bank. "We believe the Savings Builder account is unique in offering smart savings strategies for consumers regardless of where they are in their financial journey."
This year's awards program attracted more than 3,500 nominations from across the globe in the categories of Payments, Personal Finance, Wealth Management, Fraud Protection, Banking, Lending, RegTech, InsurTech and more. The Best Personal Finance Company category, in which CIT Bank was honored, is considered one of FinTech Breakthrough's marquee awards.
"Building a habit of saving is a critical step toward achieving financial security," said James Johnson, managing director of FinTech Breakthrough. "This year, CIT Bank rose above the pack as a result of its compelling personal savings products that make it easier for users to build healthy savings habits."