Wells Fargo Equipment Finance (WFEF), a Wells Fargo & Company subsidiary and Commercial Capital unit, announced Geoffrey Sale has joined its Automotive and Aerospace team as Division Sales Manager. Based in Detroit, Sale reports to John Crum, WFEF Construction National Sales Manager.

In his new position, Sale provides expert insight on financing solutions to suppliers in the automotive and aerospace industries. In addition, he develops and implements sales strategies and initiatives to increase WFEF market penetration in these industries. A lifelong resident of Michigan, Sale brings more than 23 years of experience to the role.
 
“We welcome seasoned leaders like Geoffrey who have a deep understanding of the industry,” said Crum. “His strong leadership and diligent problem-solving skills allow us to continue serve existing customers and build new relationships.”

Prior to joining Wells Fargo, Sale was National Sales Manager for Huntington Bank Equipment Finance direct sales. He also has held various sales management positions at GE Capital, where he developed initiatives to grow the company’s asset base. In addition, Sale held sales and management positions at Merrill Lynch and Penske Corp. He is licensed to practice law in Michigan.
 
Sale earned an English and economics degree from Michigan’s Albion College, a Juris Doctor from Michigan State University School of Law and a Master of Law in banking and finance from Boston University School of Law.