LeaseAccelerator announced Steven Rose has joined the company as its new Head of International. Rose brings over 30 years of experience leading growth strategies for technology firms in Europe and Asia Pacific.
Based in the United Kingdom, Rose previously worked at a number of software category leaders including Veritas Software, Commvault Systems and Informatica. Prior to entering the technology space, Rose was an officer in the British Army for six years.

During 2018, Rose will focus on expanding operations throughout Europe by building a team of experts in lease accounting, real estate management and asset finance. Once established, customer account teams will help companies seeking a software solution for IFRS 16 that requires extensive and complex lease accounting, reporting and compliance in 2019.

“Steven has extensive experience helping U.S.-based tech companies expand and grow their international footprint throughout Europe and Asia,” said John Keenan, CRO of LeaseAccelerator. “He will be a driving force in helping us to accelerate the adoption of this new cloud-based category of software, Enterprise Lease Accounting, with both listed and private multi-national companies throughout the world. Steven will further bolster LeaseAccelerator’s goal to digitally transform the leasing lifecycle.”

“The IFRS 16 lease accounting standard will be a massive shift for the industry as trillions of dollars of real estate and equipment lease assets move onto corporate balance sheets over the coming years,” Rose said. “With many IFRS 16 projects running behind schedule, we believe the market is seeking a more innovative, fast and agile alternative to the incumbent real estate and ERP-centric solutions, which require extensive customization and long implementation timeframes.”