NETSOL Technologies has appointed former BMW Group, Mercedes and Tesla Motors executive Georg Bauer to its newly established advisory board, effective September 1, 2017.

Bauer has more than 30 years of experience in shaping financial services for leading automotive companies on a global scale, and is widely recognized as an innovative leader in auto finance. Bauer is currently President and Co-Founder of Fair, an automotive FinTech company that's redefining the car ownership model by offering unprecedented freedom, flexibility and an end-to-end mobile experience. Prior to Fair, Bauer built the financial services businesses for Tesla Motors in more than 20 markets in the European Union and Asia Pacific regions. Previously, he served as CEO of Global Financial Services for BMW Group and CEO of Mercedes-Benz Credit in the U.S.

“In my collaboration with NETSOL in various parts of the world, I’ve come to respect them as a highly competent and innovative company that I’m thrilled to be a part of,” said Bauer.

NETSOL formed its advisory board with the goal of providing non-binding strategic guidance to its executive management team. This non-voting, non-fiduciary body will support and advise on the company’s efforts in business development, strategic planning, and business operations. NETSOL expects to bring on additional members to its advisory board with industry expertise in Europe, the Middle East, Africa and North America.

“The formation of the advisory board allows us to leverage industry experts in refining and enhancing our business and sales strategies,” said NETSOL Founder, Chairman and Chief Executive Officer Najeeb Ghauri. “Georg brings tremendous experience to our organization and joins us with a deep understanding of not only the auto finance industry, but also of our service offerings and capabilities. It’s a tremendous vote of confidence that such a well-respected industry executive sees the abundant opportunities for NETSOL. We look to benefit from his advice and direction as we execute on our plan to drive profitable growth into the future.”