Key Equipment Finance announced that Steve Licardi has joined the company as leasing manager for its industrial division. In this role, Licardi will be responsible for growing new and existing vendor relationships in the industrial market.

“Steve has more than thirty years of captive and vendor leasing experience, which will be invaluable as we strive to deliver our flexible equipment financing solutions to a wider variety of vendor partners in the industrial sector,” said Toni Larson, senior vice president of Key Equipment Finance’s industrial equipment division. “This market is an important part of Key Equipment Finance’s overall strategic direction, and I look forward to having a seasoned sales professional like Steve as part of our team”

Prior to joining Key Equipment Finance, Licardi was a senior vice president with First Financial Equipment Finance. Prior to that, he held various positions of increasing responsibility with Summit Funding Group and Pitney Bowes Credit Corporation. From 2003 to 2008, Licardi served as a leasing manager both regionally and nationally for Key Equipment Finance.

Licardi holds a bachelor of science degree in secondary education from State University of New York at Oswego.