The Hertz Corporation announced that Carlo Cavecchi has joined Hertz Equipment Rental Corporation (HERC) as Vice President, Specialty Rental Group, reporting to Bruce Dressel, Chief Operating Officer.
In this new role, Cavecchi will lead HERC's current specialty business segments, including Pump, Energy Services, HVAC and Industrial Small Tools. He will also be responsible for leading the company's growth into additional solutions-based, customer-focused specialty areas.
"We are delighted to have Carlo join Hertz Equipment Rental. His energy and enthusiasm, coupled with his deep industry knowledge and significant P&L experience, make him a strong addition to our leadership team," said Larry Silber, President and Chief Executive Officer, HERC.
"Specialty services will continue to play an important role in enabling us to drive higher dollar utilization and enter into new markets," added Bruce Dressel. "Given his customer-focused track record of growing specialty businesses, Carlo was the perfect choice to help HERC grow its top-line revenue through specialty-market opportunities."
"I am excited to join the Hertz Equipment Rental team during this pivotal time in the company's history," said Carlo Cavecchi. "I've always viewed HERC as the gold standard of the industry. I am confident together we'll be able to deliver dedicated customer service and win market share in this high profile segment."
Since 2007 Cavecchi has served as the Chief Executive Officer of Ally Onsite, a specialized equipment and on-site services provider to the emergency restoration and oil field industries. Beginning his career at HSS Hire Group, a market-leading, U.K.-based equipment rental company, he quickly progressed becoming Vice President of Operations in 1995. In 1998, Cavecchi relocated to the United States as Chief Executive Officer of HSS Rental Stores to lead their U.S. expansion efforts.
Hertz Equipment Rental Corporation – a wholly owned subsidiary of The Hertz Corporation since 1965 - operates one of the world's largest equipment rental businesses, offering a diverse line of equipment and tools for rent and sale. Products include aerial manlifts, air compressors and tools, earthmoving equipment and power generators, forklifts and material handling equipment, pumps, and trucks and trailers.