Omg! Optical Marketing Group, experts in optical practice design, and FORT Capital Resources, a leader in commercial financing solutions, are excited to announce a strategic partnership aimed at revolutionizing the optical industry.

This alliance leverages Omg! Optical Marketing's design excellence and FORT Capital's financial expertise to enable eye care professionals (ECPs) to upgrade their practices with cutting-edge designs and technology without the burden of significant upfront costs. This partnership allows ECP’s to implement improvements aligned with their cash flow and project timelines, while minimizing operational disruptions and enhancing patient care. By combining OMG Optical's proven design solutions with tailored financial solutions from FORT Capital ECP’s can see an increase in capture rates up to 70 percent.

Bill Gerber, founder and CEO of OMG Optical, shared his enthusiasm: "Working with FORT has been inspiring. They truly understand the needs of the modern Eye Care Professional, and together, we've crafted a financial solution that complements our top-tier design offerings, further enhancing the value we provide to our clients."

"Our partnership with OMG Optical epitomizes our dedication to leveraging our financial insights to significantly impact the industries we serve," said Brian Fleming, Principal of FORT Capital Resources. "OMG's commitment to innovation and excellence in the optical sector makes them the perfect partner for us."