Sudhir Amembal, Chairman & CEO of Amembal & Halladay, will be conducting a free webinar on February 13 at 9 a.m. PT, 10 a.m. MT, 11 a.m. CT and 12 p.m. ET.

The webinar is an extract from Amembal & Halladay’s flagship seminar attended by over 35,000 equipment finance professionals.

The approximately 60-minute webinar will enable attendees to understand all the benefits of finance and operating leases; learn how best to gauge customer needs; prepare deal-clinching responses to commonly encountered objections; and, strategize on possessing the ideal attributes to win incremental transactions.

Newcomers will gain valuable insight; the experienced will refresh their skills; sales personnel will get practical tips to win incremental transactions; marketing professionals will learn how to improve marketing collateral; and, back-office personnel will obtain a high-level understanding of the products.

Amembal has been serving the global equipment finance industry since 1978. Firms under his stewardship have trained over 80,000 equipment finance professionals throughout the world, over 50,000 in the U.S. He has co-authored, authored and published 18 industry publications. He was inducted into ELFA's Hall of Fame in 2016 and was a nominee for "The Legend" as well as "MVP Behind the Scene" awards at the Monitor Converge 2023. He was the first person to be awarded an honorary CLFP credential by the CLFP Foundation.

For registration information, contact: Sudhir Amembal, CEO, sudhir@amembalandhalladay.com