Durante Rentals announced Steve Durante has joined the company as Chief Sales Officer. As the organization’s senior-most sales leader, he will provide strategic leadership and direction to both the inside and outside sales teams. He will be responsible for creating and executing a sales strategy focused on increased market share and long-term revenue growth.

“I’m extremely excited for this opportunity and look forward to utilizing my industry experience to make an immediate impact on the success of our sales team,” said Steve Durante. “My learning and development initiatives, which will include coaching and training, will provide our sales team with a road map for success. My years of experience in the field building customer relationships will play a key role in building an industry-leading sales team.”

He comes to Durante Rentals with 27 years of proven sales and management experience in the construction equipment industry. Most recently, he served as the NYC District Sales Manager for a multi-billion-dollar global equipment rental company. He reorganized the sales team within his market and was responsible for five consecutive years of double-digit growth. In 2018 he was awarded the inaugural Presidents Trophy to recognize his outstanding performance and for authoring a sales book focused on renting equipment in an urban market titled Unlimited Success.

“After 20 years, it’s great to work with my brother Steve again,” said CEO Anthony Durante. “The knowledge and experience he has acquired during his career will be instrumental in the development of our sales team and will bring a synergy to our inside and outside teams.”

“The entire Durante team is eager to collaborate with Steve in aligning our sales objectives with our overall business strategy. Our top priority has been adding key people to the team as we propel our expansion in 2021,” he said.