BNP Paribas Leasing Solutions announced the appointment of Pascale Favre as Managing Director of the Technology Solutions International Business Line. She also joins the Executive Committee of BNP Paribas Leasing Solutions.
Pascale Favre, 47, has more than 20 years of experience in the financial sector associated with technological equipment. After a first position at BNP Paribas Factor from 1994 to 1999, she joined DELL Financial Services as Account Manager and then Head of Sales for Large Corporate and Public Accounts. Then, in January 2009 she became Business Development Manager at Siemens Financial Services.
In 2012, she joined the Technology Solutions International Business Line of BNP Paribas Leasing Solutions. She started as International Key Account Manager and she was in charge of the commercial relationship with major partners – manufacturers and publishers of technological equipment. Then, in July 2016, she was appointed ITC (Information and Communication Technologies) Manager.
Pascale assumes the position of Managing Director of the Technology Solutions (TS) International Business Line. She succeeds Raf Ramaekers, who takes over the supervision of seven countries (United Kingdom, USA, Germany, Austria, Switzerland, Belgium and the Netherlands). Under the leadership of Ramaekers, TS has significantly transformed with the digitalization of customer journeys. He has also contributed to the development of the business line in new markets including the medical sector.
In her new role, Pascale will be responsible for TS’s global strategy, its organization and the management of its activities in the various countries where BNP Paribas Leasing Solutions operates. She will also pursue the development strategy of the business line, in particular the launch of offers in new markets favoring the energy transition (LEDs, electric charging stations for vehicles, etc.). In addition, she will have in her scope the new BNP Paribas 3 Step IT joint venture.
She will also oversee two complementary distribution channels: rental and fleet management services offered directly to companies and “Vendor” finance solutions offered through equipment manufacturers and distributors. With this global vision, Pascale will be able to further develop the synergies between these two activities to meet all the needs of BNP Paribas Leasing Solutions’ customers and partners.
She will report to Pascal Layan, Deputy Chief Executive Officer and Head of International Business Lines, who said: “Pascale’s deep and solid knowledge of the technology and financial sector, her strong relationships with our major international partners and her strategic vision for TS business line will undoubtedly enable her to continue developing BNP Paribas Leasing Solutions in this sector.”
“I am pleased to pursue TS’s transformation plan in all the markets in which we specialize. I am convinced that with our partners and the TS teams in the countries, we will be able to further develop our products and services offering with a particular focus on the circular economy and the usage economy,” Favre said.