Michigan-based TIP Capital announces the hire of two leasing industry professionals, Jim Merrilees and Bruce Braviroff, as Vice Presidents of National Accounts for the Specialty Markets Group, which works with equipment manufacturers nationwide to develop turn-key financing solutions for their products.

With more than 30 years of leasing experience, Merrilees has held senior management positions at RTR Services, Quiktrak, Pacific Capital Bank and Colonial Pacific Leasing including previously serving on the Equipment Leasing and Finance Association (ELFA) Board of Directors. He currently is on the board of the National Equipment Finance Association (NEFA). His office will be based in West Linn, Oregon.

Braviroff joins TIP Capital with over 25 years of experience in the leasing industry including senior sales and marketing positions at Dana Commercial Credit, Signal Capital and Harcourt Financial Services. His office will be located in Orange County, California.

Initiated last year, TIP Capital’s Specialty Markets Group has developed a number of successful vendor relationships within a diverse number of industries under the leadership of Senior Vice President Bill Purcell.

“Adding experienced financing professionals in Jim and Bruce – who are established and respected in the equipment leasing market – will continue to grow and contribute to the success of our Specialty Markets Group,” said Scott Grady, President of TIP Capital.

TIP Capital is a leading, independent equipment financing and asset management company headquartered in Bloomfield Hills, Michigan. TIP Capital specializes in providing customized “lifecycle management” financing solutions for their clients’ equipment acquisitions locally in Michigan and throughout the United States, Canada and Mexico.