GreatAmerica Financial Services and B2BToolbox announced a new capability that integrates financing into an e-commerce platform. This collaboration enhances the sales process for office technology providers and offers a fully digital experience for their customers. Office technology providers commonly use financing to close sales. This integration allows them to keep their existing processes while incorporating a digital delivery method. It also enables solution providers to bundle service and upgrade/buyout amounts into a single transaction.

“We’re excited to partner with B2BToolbox and use the GreatAmerica InteGREAT APIs (Application Programming Interface) to provide a seamless financing experience, boosting our mutual customers’ profitability,” stated Mitch Leahy, SVP & GM, GreatAmerica Financial Services. “The B2BToolbox team has been amazing to work with and extremely responsive to modification requests to match our customers’ needs.”

Norm McConkey, Founder and CEO, B2BToolbox looks forward to the opportunities this opens for the market, “A sales rep now builds a customized quote for a customer, adds residual amounts from a previous contract, customizes service, includes per page fees, and adds additional hardware and software—all in a few clicks. Progressive dealerships lower their sales costs, improve close rates, and drastically reduce the time it takes to go from a quote to a closed sale.”

The integration between GreatAmerica and B2BToolbox simplifies the entire process, from quoting to agreement signature, within a single platform. The technology can be embedded into the solution provider’s sales process. Impact Networking, a technology provider based in Chicago, has implemented it using this approach.  

“B2BToolbox and GreatAmerica have worked closely with our Impact Networking team to make it easier for our customers to do business with us. Digital quoting frees our sales team to focus on larger strategic opportunities. It saves customers time and money by streamlining a traditionally manual and cumbersome process by moving it online,” said Frank Cucco, Chief Executive Officer, Impact Networking. “The digital finance portal is an important part of our sales strategy going forward,” he added.

Learn more about the B2BToolbox and GreatAmerica digital finance portal.