Ivory Consulting Corporation announced  that First American Equipment Finance selected Ivory’s SuperTRUMP for Salesforce to combine its pricing, origination and CRM activities into a single cloud platform.  SuperTRUMP for Salesforce combines the world’s proven solution for modeling and pricing complex leases and loans with the world’s #1 CRM application.

“We are honored and excited that First American, a long-time and comprehensive Salesforce user, chose to be the launch customer for our newest product, SuperTRUMP for Salesforce,” said Scott Thacker, CEO, Ivory Consulting Corporation.  “Since 1983, Ivory has grown in response to our customers’ needs, and we are now pleased to bring the power of SuperTRUMP to the many Salesforce users who will benefit from a more streamlined quoting process.”

SuperTRUMP for Salesforce was likewise an ideal fit for innovation-driven First American Equipment Finance.

“At First American, we believe in investing in technology that allows us to serve our valued customers more efficiently and effectively, and SuperTRUMP for Salesforce will help us exceed their highest expectations of speed and service,” said Bill Verhelle, CEO of First American.