Terese L. Arenth, a partner in the law firm of Moritt Hock & Hamroff LLP, was recently appointed by the American Bar Association (ABA) to serve as Vice-Chair of its Promotion & Marketing Law Committee of the ABA Section of Intellectual Property.

At Moritt Hock & Hamroff, Arenth serves as Chair of its Promotional Marketing & Advertising Practice Group, as well as Co-Chair of its Cybersecurity, Privacy & Technology Practice Group, both of which are within the firm's Intellectual Property Department.  Arenth concentrates her practice in promotional marketing, advertising and Internet/new media, as well as privacy and technology related matters.  She also has significant involvement in the firm's intellectual property practice area and vast experience in commercial and corporate litigation. She earned her Juris Doctorate from St. John's University School of Law.

The Promotion & Marketing Law Committee furthers the goals of its members by sharing knowledge and balanced insight on issues relating to the interface between intellectual property rights and promotions and marketing law including: sweepstakes, contests and similar promotions, clearance, substantiation, and direct marketing laws, and advertising involving new technologies.