Kristie Kosobuski serves as Solifi’s senior director of Product Management and Product Marketing, where she’s responsible for driving the strategic vision and roadmap of Solifi’s originations and portfolio management solutions. A seasoned equipment finance expert with 20 years of experience, Kristie is committed to enhancing the customer experience and the success of the equipment finance and leasing industry with innovative technology. Her passion for understanding the market and business needs of customers drives Solifi’s product vision. Through active listening and conversations with customers, she and her team create actionable solutions to optimize workflows, mitigate risk, and enable customer growth goals. As an industry advocate, Kristie is key in driving an ongoing dialogue of how financial accounting, business process, and technology evolution are shaping the future of equipment finance. She serves on the Equipment Leasing and Finance Association (ELFA) Women’s Council – a community of leaders committed to driving change in the industry and providing more access to women at all stages of their careers. Additionally, Kristie is a member of the Equipment Leasing & Finance Foundation’s (ELFF) Industry Future Council – an organization dedicated to inspiring thoughtful innovation and the betterment of the industry.