VIDEO INTERVIEW: Andrew Denton, Chief Executive Officer of Alfa, discusses why banks and equipment finance companies should consider the benefits of unbundling the services they provide and begin defining themselves as financial services platforms. Denton cites Apple as the ultimate example of a company which has “unbundled services.”

In this installment of Equipment Finance Advisor’s Thought Leadership Video Series, Denton describes how the roles of banks and equipment finance companies is to deliver the best possible financial services products – and that the unbundling of these financial services products is key to transforming their traditional strategies. According to Denton, technology is at the heart of this unbundling transformation because service oriented architectures provide the mechanism to bring all these services together for effective delivery by banks and equipment finance companies.

Equipment Finance Advisor’s Thought Leadership Videos feature interviews with subject matter experts and leaders from bank-owned equipment finance companies, banks, independent commercial finance companies, consultants, service and product providers and more – offering their candid thoughts in interviews broadcast via Equipment Finance Advisor’s YouTube Channel.