The Equipment Leasing and Finance Association has launched a fully redesigned website at www.elfaonline.org that provides user-friendly access to the latest information and resources concerning the $1 trillion equipment finance industry. The mobile-friendly site offers improved navigation, a robust site search and a new “Industry Topics” section spotlighting industry hot topics.

The new ELFAonline.org is designed to engage and inform association members as well as those who want to learn more about the equipment finance industry. The association’s key offerings are prominently featured, including advocacy, industry information, events and training, and membership resources. The site also delivers the latest industry headlines, best practices, equipment market data and issue updates, from lease accounting to federal and state advocacy developments.

Users can access the new data and information from both ELFA and the Equipment Leasing & Finance Foundation through a series of new “one-stop-shop” Industry Topics pages, which showcase 10 key topic areas: Data, Benchmarking & Forecasting; Electronic Documents; Equipment Management; Funding & Alternative Finance; Human Capital; Lease Accounting; Legal Resources; Operations & Technology; Risk Management and Vertical Markets. The information on these pages is delivered dynamically through the site’s new content management system.

Members-only tools allow members to connect with each other. Members enjoy exclusive access to a comprehensive membership directory; event registration discounts; benchmarking research studies; publication archives, including Equipment Leasing & Finance magazine, Washington Report and State Legislature Report; email discussion groups; a State Tax Manual; ELFA Career Center specials and more. Users can also connect with each other through the association’s social media channels, including Twitter, LinkedIn, Facebook and YouTube.

“We are pleased to introduce the new and improved ELFAonline.org,” said ELFA President and CEO Ralph Petta. “The site showcases the value proposition offered by ELFA—including industry information, advocacy, business and professional development and industry promotion. We invite all users to visit the site today for valuable resources and to learn how ELFA and the $1 trillion equipment finance industry are ‘Equipping Business for Success.’”

“Our primary goal was to create an engaging website that is easy to use and provides high-quality information for our constituents, based on feedback from ELFA members,” said Amy Vogt, ELFA Vice President for Communications and Marketing. “The new ELFAonline.org is designed to help visitors connect with each other, access critical information and make sound decisions. We look forward to continuing to grow the site, taking advantage of our new content management system to provide dynamic and relevant content to our members into the future.”