FREE SUBSCRIPTION Includes: The Advisor Daily eBlast + Exclusive Content + Professional Network Membership: JOIN NOW LOGIN
Skip Navigation LinksHome / Articles / Read Article

Print

Northteq and Mitsubishi HC Capital Canada Launch Partner Portal

By:
Date: May 05, 2023 @ 07:23 AM
Filed Under: Industry News

Northteq, Inc., a provider of Salesforce loan origination solutions, along with Mitsubishi HC Capital Canada announced the launch of an innovative and unique Salesforce powered portal. The new partner platform will serve as the front-end, vendor facing portal and completes the second of a four-phase project that will elevate the user experience and streamline the lease and loan origination process for the company’s vendor business channels.

Mitsubishi HC Capital Canada’s objective was to develop a Salesforce based portal that would provide a user-friendly, intuitive experience that vendors would be eager to engage with. One of the challenges was finding a fintech partner with specialized expertise in both equipment finance and Salesforce. With extensive experience creating solutions for equipment finance lenders, Northteq was able to closely collaborate and provide guidance to the Mitsubishi HC Capital Canada team as they worked through a complete overhaul and reimagination of their application and lease and loan origination processes.

With the implementation of these newly automated workflows, Mitsubishi HC Capital Canada anticipates a significant boost in productivity along with a reduction in deal turn times. Vendors using the multi-lingual platform will enjoy instant communication and real-time status updates, leading to an improved, enriched user experience. Future phases of the project are planned to deliver even more innovative features and expanded portal capabilities.

“We appreciate Northteq’s partnership and hard work on the portal. It’s been a pleasure working with their team, and we’re thrilled with the results. We wanted an exceptional user interface (UI), but we also wanted the portal to be built in Salesforce, and we found there were only a few providers that could offer the level of assistance and expertise that Northteq could,” said Isabelle Barbeau, DX Manager.

Barbeau continued, “Our technology investment was strategically planned to empower our sales team to become less transactional and allow them to take a more relationship-oriented approach. With the help of the portal, we anticipate further value-added services, cultivation of new relationships, and further support to our vendors in expanding their businesses.”

“One of the most exciting parts of this project was the emphasis placed on creating an intelligent, optimized user interface and experience. Through this collaboration, we were challenged to think outside of the box and come up with creative ideas to help Mitsubishi HC Capital Canada achieve their objectives,” said Lara Tolland, Director of Product at Northteq.

With the successful launch of the partner portal, Northteq continues its commitment to help lenders build strong, connected relationships with their vendors while providing them with simple, Salesforce powered solutions that redefine the lending experience.



Comments From Our Members

You must be an Equipment Finance Advisor member to post comments. Login or Join Now.