LTi Technology Solutions (LTi), a provider in equipment finance software solutions, announced a partnership with Crossroads Equipment Lease and Finance to implement the ASPIRE platform to support its business. Crossroads is improving commercial truck finance by leveraging technology to create a frictionless customer experience. By utilizing ASPIRE in the LTiCloud, Crossroads will benefit from a solution that can scale with the expected growth of its business.
Crossroads selected the ASPIRE platform to help enable its digital transformation by streamlining workflows that previously spanned multiple systems. By centralizing data and eliminating redundant interactions, Crossroads gains efficiencies that will allow its staff to focus more closely on the specific needs of its customers, and to deliver best-in-class service.
“Our new core lease accounting system will be a pillar of our overall digital transformation,” said Anthony Moses, Chief Technology Officer of Crossroads. “Implementing ASPIRE gives Crossroads a SOC 2 compliant platform that supports workflow automation and third-party integrations.”
Moses further explained, “ASPIRE is a true end-to-end solution. Improving our backend capabilities allows the entire organization to focus our resources on improving the customer experience through technology-enabled speed of execution.”
“Crossroads is one of the top independents servicing the equipment finance industry and we are excited to collaborate with them on this next gen platform,” said Bryan Hunt, Senior Vice President and CRO of LTi. “Leveraging LTi’s cloud to build an end-to-end platform will make this already successful organization even more competitive in the marketplace.”
Founded in 2006, Crossroads is a transportation equipment leasing company. From its focus of supporting its sister company Velocity Vehicle Group (VVG) surrounding Southern California commercial truck dealerships, Crossroads has developed into a national equipment leasing company.
LTi Technology Solutions delivers cutting-edge software and services to equipment finance companies throughout North America and the UK from its Omaha, NE, headquarters.